Senko Soft Plastic Worm Bass Fishing Lures

When Gary Yamamoto designed the Senko in the early 90's, he had no idea he was changing the future of fishing. Whether you fish it weightless, wacky-style, Texas-rigged, on a Carolina rig, or on a shakey head or flipping jig, this simple slab of plastic will revolutionize your game and increase your catches. There's a Senko in the lineup for every possible application and for every angler, from the first-timer to the tour-level pro.

If there's been one lure that has changed the face of fishing over the past five years, it's the Yamamoto Senko. With its wide range of uses and subtle natural action, the Yamamoto Senko has quickly become a favorite with anglers all over the world.

The 4" Senko is 1" shorter and slightly lesser in diameter than the ever-popular 5" Senko, but don't let the size fool you - the 4" Senko gets bit! It's a preferred option in scenarios where you need a smaller profile, but still want that classic Senko action.

The Senko is a staple in the fishing world, and nothing beats the original Senko soft-plastic stickbait. Versatility is a key attribute of the Senko, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat.

The ORIGINAL soft stick bait is the bar by which all others are measured. The secret sauce to the Senko fishing bait is the formula; Yamamoto invented it, perfected it, and no one else has ever gotten close to it.

Beyond the perfect design and formula lies the Senko's ease of use. There's almost no wrong way to rig it, and whatever your preferred way is, it's the ultimate fish catcher. The only wrong way to fish a Senko is to not fish with the original Senko.

The fall rate created from the large amount of salt impregnated in the body drives fish mad, and the Senko is available in several proven colors. With a quantity of 10, it's a simple yet effective choice for anglers.

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