Yamamoto YAM for Seniors

The Senko, a Premier Fishing Lure from Gary Yamamoto, the U.S.A.

Gary Yamamoto, one of the premier fishing lure companies in the world, proudly manufactures its products in the U.S.A. From weekend anglers to top tournament fishermen, their Yamamoto baits are a staple in the arsenals of anglers everywhere.

The 5" Senko is a GREAT FISHING BAIT, a staple in the fishing world. The original soft-plastic stickbait is the #1 choice of anglers everywhere, and has spawned thousands of imposters, but nothing beats the original soft stick bait.

The Senko's UNMATCHED QUALITY lies in its versatility, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat. There is only one wrong way to fish a Senko, and that is to not fish with the original Senko.

The PERFECT FISHING LURE, the ORIGINAL soft stick bait, is the bar by which all others are measured. The secret sauce to the Senko fishing bait is the formula, which Gary Yamamoto invented and perfected, with no one else ever getting close to it.

Beyond the PERFECT DESIGN and FORMULA, the Senko's BEST CHOICE FOR ANGLERS lies in its ease of use. There's almost no wrong way to rig it, and whatever your preferred way is, the Senko soft fishing bait is the ultimate fish catcher.

The SENKO SERIES has a lure for every possible application. Whether you fish it weightless, wacky-style, on Texas or Carolina rig, on shaky head or flipping jig, this slab of plastic will revolutionize your game and increase your catches.

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